Traitor Joe's Media

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Campaign

• OC Weekly: "Trader Joe's agrees to Pay More for Tomatoes to Help out Farmworkers" 2/9/12
• Ft. Myers New- Press: "Trader Joe's grocery chain, CIW reach accord" 2/9/12
• Naples Daily News: "Trader Joe's, CIW agree on Fair Food Program" 2/9/12
• WINK News: "Coalition of Immokalee Workers biking to Trader Joe's debut" 2/7/12
• Eagle News: "CIW clashes with new Trader Joe's" 2/7/12
• Naples Daily News: "Farmworkers to picket the opening of Trader Joe's" 2/6/12
• Daily Pilot: "Trader Joe's should join the Campaign for Fair Food" 1/20/12
• Chelsea Now: "Protesters are sour on Trader Joe's tomatoes" 12/14/11
• Sustainable Business Forum: "Groupthink Isn't Sustainable" 12/2/11
• OakPark.com: "Why we picketed Trader Joe's" 11/29/11
• Bay Area Bites: "Oakland March Calls on Trader Joe's to Support Rights for Farmworkers" 11/7/11
• The Atlantic: "Trader Joe's Locks the Doors to Rabbis and Ministers" 10/28/11
• Labor Notes: "Tomato Pickers: Trader Joe's is Rotten" 10/28/11
• Monrovia Patch: "Pastor Stands with Protesters Against Trader Joe's" 10/27/11
• Pasadena Star-News: "Florida farmworkers and their allies demand higher wages at Trader Joe's" 10/21/11
• EcoRI News: "Brown Students Press Trader Joe's for Better Wages" 10/26/11
• Monrovia Patch: "Farm Workers Protest Outside Trader Joe's Monrovia Headquarters" 10/21/11
• OC Weekly: "Hundreds March To Trader Joe's Headquarters In Monrovia" 10/21/11
• Daily Pennsylvanian: "Students protest labor conditions at Trader Joe's" 10/16/11
• TruthDig: "Tomatoes of Wrath" 9/26/11
• Carroll Gardens Patch: "Farmworker's Rights Activists Protest at Trader Joe's" 9/26/11
• AlterNet: "Why Won't Supposedly Progressive Trader Joe's Sign an Agreement Not to Sell Slave Labor Tomatoes?" 8/11/11
• Workers Indepent News: "Coalition of Immokalee Workers challenge Trader Joe's" 8/7/11
• Philly Now: "Immigrant Workers Protest Low Wages at Trader Joe's" 8/5/11
• Georgtown Dish: "Protesters target Trader Joe's tomatoes" 8/4/11
• Philidelphia Citypaper: "Trader Joe’s: So cheap because it rips workers off?" 8/3/11
• Las Vegas Weekly: "Why I am saying goodbye to Trader Joe's," 7/6/11
• Zester: "The profound impact of a penny," 6/6/11
• The L Magazine: "Trader Joe's tomatoes a target of Sunday's labor protest," 4/29/11
• Dow Jones: "Tomato pickers pick battle with Trader Joe's," 3/7/11
  
• Progressive Grocer: "Protest at Trader Joe's to demand fair farm labor standards," 2/25/11
• Huffington Post: "Trader Joe's and the Jewish ethic for farmworker justice," 2/21/11
• Gonzo Gastronomy: "Difficult to dance 'round this one..." 2/19/11
• Grist: "Why is Trader Joe's shortchanging farmworker justice?" 2/15/11
• Washington Square News: "Workers' alliances protest Trader Joe's labor policies," 2/7/11
• Huffington Post: "This Labor Day will Trader Joe's agree to Fair Food," 9/3/10
  
• Chelsea Now: "Protesters give the raspberry to Trader Joe's Florida tomatoes," 8/25/10
  
• GritTV: "Bringing food justice to Trader Joe's," 8/13/10

Photo Reports

• 2011 Oakland Food Justice March on Trader Joe's (more photos by Bay Area Bites)
• 2011 Supermarket Week of Action (additional reports, video and pictures here)
• 2011 March Trader Joe's Headquarters
• 2011 Fair Food Festival in Brooklyn, NY (UCC NY Metro Justice photoreport)
• 2011 MidWest Protest Fest
• 2011 Trader Joe's East Coast Truth Tour: Days 1-2, Day 3, Day 4, Days 5-6, Days 7-9, Days 10-11
• 2011 Trader Joe's California Truth Tour: Day 1, Days 2 & 3, Days 4 & 5, Days 6 & 7
• 2011 May Day nationwide actions
• 2011 Do the Right Thing Tour protest
• 2010 Community/Farmworker Alliance protest

CIW Analysis

• "Farmworkers to Bike from Immokalee to Trader Joe's First Florida Opening" 1/19/12
• "I have never seen such an act of disrespect"... Pastor reacts to ripping down of clergy letters by Trader Joe's rep 10/27/11
• CIW response to Trader Joe's announcement of Oct. 21, 2011: Hypocrisy is not sustainable 10/25/11
• Open Letter to Trader Joe's from Rabbis for Human Rights 10/20/11
• Letter from Bishop Zavala to Trader Joe's 10/18/11
• That's Not Good Enough, Trader Joe! by Just Harvest 8/30/11
• Trader Joe's reveals its inner WalMart... 6/29/11
• Trader Joe's customers talk back: "Note to Trader Joe's from its customers , via the CIW" 5/26/11
• Debunking - and decoding - Trader Joe's: "We'll endorse the Fair Food Code of Conduct, we just won't enforce it..." 5/25/11
• Point-by-point response to Trader Joe's second "Note to Our Customers on Florida Tomatoes and the CIW" 5/23/11
• Say it ain't so, Trader Joe's! Trader Joe's plays fast and loose with the facts, shows disturbing willingness to resort to innuendo, echoing darkest days of Burger King campaign... 5/18/11
• CIW Response to Trader Joe's “A Note to our Customers about Florida Tomatoes" 4/13/11

Background

• Los Angeles Magazine: "Enchanted Isles: why do people love Trader Joe's so much?" 9/1/11
• Fortune: "Inside the secret world of Trader Joe's," 8/23/10
• Washington Post: "Theo Albrecht, Trader Joe's owner, dies," 7/29/10
• Sustainable Industries: "Something fishy at Trader Joe's?" 5/3/10
• Business Week: "Trader Joe's recipe for success," 2/21/08